With 25 years of experience, VCS is an employee management pioneer, leader and innovator in the workforce tech environment. VCS provides time and attendance scheduling, productivity, payroll preparation and compliance software primarily for the public safety sector.
Along with being a key player on the VCS marketing team, my main responsibilities as graphic designer were to create marketing collateral in both digital and print form, with projects ranging small to large-scale.
The AION logo revamp was proposed to me by the VCS marketing team with concern regarding the audience's struggle to pronounce the product's name correctly.
The previous logo spelled out the word plainly. The new logo was created with the intent of visually percieving the correct pronunciation first by reading ION, using the 'A' in the logo as more of an emblem.Â